H4O Dental Life Center
Healthcare · Vienna
Hospitality & Culture · Vienna
A bar whose website feels like the room itself.
The Weltraum Bar in Vienna calls itself the “living room of the universe”. A place with a very distinct character that, online, used to look like any other bar.
Weltraum Bar
Starting point
Where the project began.
Hospitality with a cultural programme has two audiences that rarely need the same page: people planning something for tonight, and people who want to get to know the place and its attitude.
On top of that comes a requirement that is often overlooked in daily operations: the programme and the artists change constantly. If maintaining them is cumbersome, the site goes stale within weeks and does more harm than good.
Solution
How the presence is built.
Imagery, typography and tone continue the character of the place digitally instead of describing it. The site does not explain that the bar is special – it feels that way.
Programme and artists are separate, maintainable sections. Location, menu and philosophy answer the practical questions. Even the note about a summer break has a fixed place instead of being scribbled provisionally at the top of the page.
Delivered
- A distinctive visual language and tone
- Programme section for changing events
- Artists section for performing artists
- Location, menu and philosophy as layers of their own
- Maintainable structure in WordPress and Divi
Result
A presence that continues the character of the place digitally and stands up to daily operations. Programme changes do not need a developer.
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